About Me

My Mug ShotFull Name:
Hagen Oey
( 黄伟俊 )

I am currently residing in:
Jakarta, Indonesia. Located at the tip of the Malayan peninsula, the country is made up of over 3000 large and small islands. To read more on Indonesia, click here.

Previously, I have stayed, studied and worked in Singapore for nearly a decade before deciding to move to where I am now.

What I do for a living:
I am a senior specialist experienced with Search Engine Optimisation (SEO), Google web traffic analysis and Internet advertising and marketing strategies. Also, I have in-depth expertise in the art of persuasive copywriting and well-organised technical documentation.

I am fluent with:
English, Mandarin (Chinese), and Bahasa Indonesia

Professional Experiences

Senior Business Development Executive
Host Department LLC
, 2006 - Present

Appointed to provide expert analytical advice in the challenging field of advertising, marketing and product development. Main tasks include copy and technical writing, SEO analysis and implementation, maintaining and improving sign-up and go-away rates, product promotional campaign, and seeking new business opportunities for the company’s branding, marketing and future growth.

Detailed Job Description:

  • Performing Research, namely, Competitor intelligence, Market segmentation and Customer satisfaction (working alongside with the Customer Service unit).
  • Delivering and Maintaining Marketing Campaign such as NOLIMIT plans, New Premium Shared plans, Reseller hosting, Domain Registration, Newsletter, Referral HOTDEAL and Mega Savers Reseller plans, Seasonal and long-term promotional campaigns.
  • Provide daily traffic trend analysis in accordance to the daily sign-up and go-away report, Device a suitable solution to maintain and increase signups, and Supplement a workable solution to reduce customer go-away.
  • Improving corporate website’s Google Ranking by constant analysis and implementation of various SEO techniques.
  • Reminding clients of their billing period to reduce the would-be suspend debtor number (working hand-in-hand with the call centre unit) and Standardizing of retaining clients’ Standard Operational Procedure (SOP) for the call centre unit.
  • Copy and technical writing tasks such as Copywriting of promotional campaign materials such as slogans, banners, newsletter and web content.
  • Writing and maintaining of the company blog, articles and news while ensuring accuracy and completeness of the article from the origin text and/or ideas given.
  • Proofreading of documents needed to support the company’s activities.
  • Composing of press releases, announcements, and notifications to Host Department’s clients.
  • Ensuring all documentations published have the proper structure and are grammatically correct with clarity, whilst providing statistical analysis of data (if required) to justify any statement made.
  • Maintain professional documentation standards and keep abreast of related information by doing research from online on the related topics, sources and other reading materials and/or by associating with your supervisor and/or colleagues and/or by reviewing professional publications from other hosting companies, newsletters, e-mail, and Web sites.

Information Technology Specialist
AdvanceLink (S) Pte. Ltd., 2002 - 2005

Detailed Job Description:

  • Responsible for the maintenance and repair of 100+ workstations, laptops and servers.
  • Lead a team of five (5) to maintain and manage the whole technical infrastructure, including the testing and installations of Intrusion Detection System.
  • Write technical documentations and SOP such as technical manual and detail network blueprints that will serve as records and guides for future usage.
  • Provide in-house technical training for current and new employees.
  • Determined requirements and proposed the procurement of new technical equipment including switches, routers, servers, workstations and backups.
  • Create, test and enhance in-house data entry applications in Visual Basic 6 and MSSQL.

For further details and references, please contact me here.